AMERIGO VESPUCCI
Global tour full-funnel governance 2023-2025

Development and management of the most important integrated project promoting Italy’s excellence through the world’s first traveling EXPO ever realized. Global marketing plan, social media strategy, event design & management, international PR, and global promotion. Highest KPIs ever achieved. Most awarded project worldwide in 2024.
Target: Internationl Goverments and Institutions; business markets; public opinion.
Focus on Italian excellences of: classic and contemporary art, culture, architection, cousine, fashion, technology, infrastructures, defence, blue economy, design, tourism, sports, science.
Los Angeles, Tokyo, Darwin, Singapore,
Mumbai, Doha, Abu dhabi, Jeddah.

CLIENT

Ministero della Difesa e Marina Militare, in collaborazione con Difesa Servizi

DATE

2023-2025

GALLERY